Brand: Prospa Small Business Bank
Collaborated with: Content lead and owners of Stoned Crystals
Brief
Write a case study article for the website based on an interview with Prospa customer, the owners of Stoned Crystals. The interview should focus on the their business, how they’ve used Prospa’s services, and the impact it’s had on their growth. The article should highlight key insights and successes, showcasing how Prospa has helped support the customer's business journey in a clear and engaging way.
Deliverables
For this project, I created a set of interview questions to gather insights into Stoned Crystals' business and how Prospa’s banking products have contributed to their growth. After conducting a one-hour interview with the business owners and doing some online research, I wrote an article for the Prospa website that highlighted key takeaways. I also developed supporting copy for social media and email marketing campaigns to further amplify the case study.
Social media post:
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